Our Story.
Our family has been in the optical business since 1971, when patriarch Lal Ramlal established one of the leading optical distribution companies in the Philippines. Over 40 years later, the baton was passed on to the next generation, and TKR Optics was born.
TKR Optics is a marriage of a family legacy and a drive for innovation. We understand the importance of vision to the everyday Filipino and, as such, we pledge to support Optometrists by:
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Being the best partner and provide support in growing their profession
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Constantly strive to offer top quality, innovative yet accessible products
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Using technology and training to always improve our products and services
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Proudly serving Filipino SMEs and independent optical clinics
Through this, TKR Optics has grown to be the trusted supplier of 500+ Optometry professionals across 142 cities in the Philippines.
Mission
To be optometrists’ partner in service and growth, through high quality optical products, that incorporate the best technologies, with on-trend looks, at affordable prices.
Vision
To make quality eye care services accessible for the Filipino people by establishing strong partnerships with Licensed Eyecare Professionals in every region of the Philippines.
Values
Service is our differentiator. Customers partner with us for the extra-mile service we provide and the partnership we’ve built with them over the years. Our service is built on three core principles:
1. Mutual respect as the foundation of our partnership
2. A collaborative approach towards problem-solving
3. Our genuine desire to see our customers prosper and grow
Success is shared. We believe in inclusive growth. To us, success is more meaningful when all stakeholders – from customers, to employees, to suppliers – benefit from it.
Better today than yesterday. We take every opportunity to learn and to improve our products & services. We strive to always learn, always improve so that we can serve to the best of our abilities.