Why the Holidays Are the Best Time to Get an Eye Check-Up

Every year, patients say the same thing: “I’ve been meaning to get my eyes checked—but I’ve just been so busy.” Then the holidays roll around.

Suddenly, the pace slows. Schedules open up. People have the bandwidth—and the budget—to finally check off the things they’ve been putting off.

That’s why December is the best time to encourage eye check-ups. It’s not just about the convenience—it’s about starting a habit that makes sense long-term.

Here’s how clinics can explain the value of holiday-season check-ups to patients, and how this time of year helps set better routines for eye care.

1. People Actually Have Time

Between December 15 and early January, many offices close or go on lighter hours. Parents have fewer school runs. Traffic slows down.

That means patients:

• Have time to visit without needing to rush

• Can bring their kids or parents in one go

• Can finally follow through on something they’ve delayed all year

How to say it:

“You’ll probably have fewer errands and a more open schedule this month. This is the perfect time to get your annual eye check done without the pressure of weekday work or school.”

2. It Helps Lock in a Yearly Routine

People remember important events more easily when they’re tied to a season. Birthday. Enrollment. Tax filing. If they start doing eye exams every December, it’s easier to remember when they’re due for the next one.

It also:

• Makes rebooking in future years easier

• Helps patients feel proactive, not reactive

• Encourages better lens upgrades and replacements before the new year

How to say it:

“Doing your check-up every December makes it easier to remember when your last one was—and it keeps your vision care consistent year after year.”

3. There’s Budget for It

Many employees in the Philippines receive their 13th month pay in December. That makes this a good time for:

• Upgrading lenses

• Choosing premium coatings like Blue Shield or Photochromic

• Replacing aging frames or getting a second pair

People are more likely to spend on themselves when the budget isn’t as tight.

How to say it:

“Now’s a great time to invest in clearer vision—especially if you’ve been saving up for better lenses or a new pair of glasses.”

4. It’s a Gift to Themselves (or Others)

An eye check-up might not be the first thing people think of as a gift—but for many, especially older family members, it’s incredibly meaningful.

• Parents often delay their own check-ups because they’re focused on their kids

• A pair of new glasses can change a person’s comfort and confidence

• A child’s first proper exam can help with learning and focus

How to say it:

“This holiday, consider giving your loved ones the gift of clearer sight. It’s something they’ll use every day.”

How Clinics Can Prepare

To make the most of this season, clinics should:

• Start reminding patients in late November

• Offer flexible holiday hours or half-day slots

• Prepare bundled lens packages (ex: Blue Shield + Photochromic)

• Train staff to recommend based on lifestyle, not just prescription

Even something as simple as a text reminder with “Your holiday eye check-up is due” can spark a booking.

Final Thought

The holidays offer more than time off. They give patients a chance to slow down, take care of themselves, and prepare for the year ahead.

By encouraging December check-ups, you’re not just helping patients see better—you’re helping them build a lasting habit.

TKR Optics is here to support your clinic with lens packages that suit every budget and lifestyle. From all of us, thank you for helping more people see clearly this holiday season.